Investing in pot stocks can be quite tricky. In the past few years, the industry has changed dramatically, making it difficult for investors to find one strategy that can be applied to every investment. But, with massive growth comes massive opportunity. Before the current selloff, investors were showing massive positive sentiment for the long term future of marijuana stocks. That sentiment is nowhere near gone, but it has been halted alongside the overall selloff that has occurred in the larger stock market. With so much growth projected for pot stocks, it seems as though small road bumps like these cannot get investors down.
[Read More]
Those who are in it for the long haul stand to see the most potential returns for their portfolios. Although the vast majority of the industry has seen massive declines recently, projections for the future have not changed too much. This is because regardless of short term volatility, there is an incredible future for the cannabis industry. We have faced many hardships in the market as investors, and this is yet another one that we will have to weather together. But, for those who are new to investing in cannabis stocks, these are the most common mistakes that investors should avoid. 
Pot Stock Focus: Not Looking at the Financials
One of the biggest mistakes that investors can make is not looking over and over at a companies financials. Before putting any money into a given pot stock, the most important step is to ensure that one knows all they can about a company. With this, investors will have a much easier time avoiding the potential of massive ups and downs in the industry. This is in no way a guarantee, but it is something to look out for. A lot of the cannabis market is dominated by hype and news pieces. Because of this, some investors can have their judgments clouded. But, like investing in any market, the most important step will always be the research.
Not Having a Diverse Enough Portfolio
Investing in cannabis can be a tricky game if one does not diversify enough. Within the industry, there are several sub-markets that are all affected differently by volatility. This includes the MSO pot stocks, pure-play pot stocks, and the ancillary companies. Investors looking to make profits in any industry, often use diversification as their main strategy. The strategy of diversification is one that can help to safeguard against large potential swings in pricing. This is one of the most crucial steps to successfully investing in pot stocks. 
Using Speculation too Much
Investing in pot stocks is a very speculative game. Since the industry is so new, a lot of it is dominated by various headlines that come out. Now, using speculation can bee a great strategy to find and seek out short term gains. But, oftentimes investors use speculation too much and end up victim to short term spikes and losses. This is a great strategy to use if one is investing in using a swing trading method.
With this, investors are usually looking for areas where they can get in and out quickly. The short story is, speculation can be a solid strategy to use for some, but it truly depends on one’s investing strategies. It is important, however, to not use speculation too much, and to seek out as much information about a given company as possible.
